Making complex workflows easier to use.
My work covers flows, interaction states, prototypes, and reusable components, in collaboration with product and engineering. Project details remain confidential.
I work across research, product design, UX/UI, and front-end development. I take new ideas to launch and help teams improve existing products. AI helps me explore, prototype, and review the work. I make the final decisions.
“Packy absolutely crushed it.” — Nathan Arant, COO at Elevator3
0→1 · product evolution · code · launch
Selected work
Two projects that show how I work: improving complex workflows and taking a new product from the first idea through launch.
Korn Ferry · Enterprise product design
My work covers flows, interaction states, prototypes, and reusable components, in collaboration with product and engineering. Project details remain confidential.
Where the Wild Beasts Roam · 0→1 product
I built a wildlife route planner from the first field problem through research, UX/UI, route logic, front-end development, and commerce. Real use guides the next release.
How I work
Research, flows, interface design, front-end work, and launch checks. I stay with the team through the build and keep learning after release.
Use research, analytics, and team context to define the user need, business goal, constraints, and what success should look like.
Map the journey, compare directions, and test assumptions with flows and prototypes before committing to a build.
Carry the design through interaction states, reusable components, responsive behavior, accessibility, and implementation with engineering.
Use behavior, feedback, and analytics to find what still gets in the way and decide what needs to change next.
About Packy
For more than 20 years, I have worked across design, front-end development, content, and team leadership. I connect research and interface decisions to what the team can build and maintain.
Wildlife photography taught me to notice small changes in behavior.
I bring that attention to digital products: what people notice, what they miss, and what they trust. I also look at what the team can maintain after launch.
Based in the Tetons. Working remotely.
What teams notice
Feedback from people I’ve worked with.
“Packy stands out as a UX leader who is both highly skilled and genuinely great to work with. We worked together on a complex website redevelopment involving a challenging migration, a robust research library, and intricate functionalities, and he brought professionalism, speed, and smart solutions at every turn.
“Upon introductions, I was immediately impressed with his ability to jump in to the middle of an existing project, grab the ball and run to the end zone!
“Packy absolutely crushed it, creating an educational environment that gives the end user a good understanding of the value of our product.
“Packy’s ability to incorporate UX/UI design for multiple platforms is impressive. More importantly, I would like to emphasize how intelligently he designs in regards to our vision and end goals.
Your questions, answered
The role, the work, and how I work with a team.
What I’m looking for
I’m focused on full-time product design and UX/UI roles, working closely with product and engineering.
Full-time product role
Available now
I bring research, interface design, prototyping, and front-end experience to the team. I stay involved through implementation and iteration.